PR & Media Relations
PR and media relations done right brings earned credibility and builds reputation capital in a way advertising can’t. Coverage in a respected trade or national outlet reads as third-party validation, and it stays relevant and searchable for years. We help you build lasting relationships with journalists across the Nordics and globally, and turn your news into stories media wants to publish.
PR & Media Relations could be a good fit if you:
Are starting PR activities from scratch
Need to increase your media coverage
Are entering a new market or scaling your business
Want to turn your brand image from negative to positive
Need to create awareness to attract clients, talent and investors
Want to organise a PR event for journalists or influencers
PR packages
All three packages are ongoing monthly partnerships. We plan and develop your PR work together, with different levels of support depending on what you need. You won’t be tied into a fixed long-term contract: our agreements have a two-month termination notice period.
Planned, ongoing PR support for companies ready to build media visibility. We develop and pitch your stories, follow the response and report back to you.
Ongoing PR support with more proactive outreach. We look for opportunities to tell your story and keep building relationships with relevant media.
Ongoing PR support for companies working across more markets or topics, with broader monitoring and insights to guide the work.
All our packages include
We jointly define our campaign targeting (countries, industries, personas, media verticals, individual journalists)
We personally email, call and message a shortlist of VIP journalists to tell them about your news in English or Finnish
We jointly create, refine and finalize 1 piece of campaign content in one language (English, Finnish)
We ensure your news gets sent out after embargo is lifted to all relevant media
We monitor your coverage in real-time, update your media hits, chase late articles, stay in touch with the media
We compile campaign reporting, perform final follow ups, share what we learned and define our next steps
More ways we can help
You can also work with us on a single PR campaign, such as a product launch or funding announcement. We can create press materials, arrange media events and help your spokespeople prepare for interviews.
Let’s talk other opportunities