Industry
Property & built environment
Service
PR & Media Relations
Niche
Modular buildings
Making Adapteo a credible voice on modular building in Finland
Thought leadership PR placed from Kauppalehti to Yle
The challenge
Adapteo Finland turned to San Francisco because they had ambitious PR objectives and the desire to reach stronger media visibility. The company provides customizable modular spaces to the public and private sectors and wanted to increase awareness of the possibilities of modular spaces.
What we did
Together with the company, San Francisco created a PR strategy that builds thought leadership through societally impactful topics in the industry while also showcasing the company’s offering and expertise. The approach positioned the company as a credible voice on issues shaping the sector, helping build trust and visibility among key stakeholders.
What we achieved
Ongoing PR collaboration started in October 2025, and since then, San Francisco has been able to increase Adapteo Finland’s media visibility significantly. The company has been featured in outlets such as Kauppalehti, Talouselämä, Rakennuslehti, and Yle, as well as several local publications around Finland.
Since starting to work with SF, our PR strategy has improved significantly. Proactive, professional and systematic approach has convinced us, that SF truly is the best possible partner for us.
Your story could be next
Tell us what you want to be known for. We’ll talk through your goals and agree on the scope and pricing.