Industry
Fintech & financial services
Service
PR & Media Relations
Niche
Stablecoins
A euro stablecoin launch in Cointelegraph, The Block and beyond
Crypto and fintech PR with 103 media hits
The challenge
In Spring 2023, Finnish fintech Membrane Finance launched EUROe – the first, and at that time, the only EU-regulated crypto stablecoin. San Francisco Agency was Membrane Finance’s PR partner in planning and executing two separate PR campaigns: the EUROe launch and a partnership announcement with Gaia-X integrator deltaDAO to bring EUROe to the Gaia-X Web3 ecosystem as the main settlement token.
What we did
San Francisco Agency planned and executed two international PR campaigns targeting crypto, fintech, technology, startup, and trade media in finance and crypto topics. San Francisco created the press releases together with the Membrane Finance team, pitched the story to VIP journalists, helped to arrange interviews with journalists, distributed the press release and provided a media coverage report.
What we achieved
The two announcements were covered by various fintech and crypto media globally, especially in Europe and USA, including Cointelegraph, Coinspeaker, The Block, Financial Express, Investing.com and TradingView. Membrane Finance’s CEO was interviewed by various fintech and crypto media.
The vast international interest and number of media hits have helped to put Membrane Finance and EUROe on the map in the world of crypto and fintech. This has been crucial in advancing our customer and partnership opportunities. We have been very happy with our transparent, smooth and result-oriented cooperation with San Francisco.
Your story could be next
Tell us what you want to be known for. We’ll talk through your goals and agree on the scope and pricing.