Industry
Software & IT
Service
Strategic Communications
Niche
IT services
30+ Finnish media hits, from Huomenta Suomi to Talouselämä
PR for an IT services company building its profile in Finland
The challenge
In Autumn 2022, Netum was looking for a long-term communications and PR partner to help support their growth in Finland. Netum wanted to diversify their media visibility, and turned to San Francisco Agency for help with strategic communications and PR.
What we did
First, San Francisco Agency and Netum created a PR plan to gather a selection of topics to start the operational PR work with. After discovering the first newsworthy topics, the San Francisco team started working on press releases, opinion pieces and thought leadership interviews to Finnish media outlets.
What we achieved
Since starting the cooperation, Netum has gotten over 30 media hits in Finnish media outlets, including MTV’s Huomenta Suomi, Tier 1 outlets like Talouselämä, local news outlets such as Keskisuomalainen, and trade media outlets like Hoiva & Terveys.
We worked together with San Francisco for 3.5 years. During that time, we have been featured in, for example, Yle, Talouselämä, Tivi, Kauppalehti and Keskisuomalainen. We also got our first appearance on TV at MTV3’s morning show Huomenta Suomi. Their systematic approach to PR truly helped us get the visibility we needed. In addition, we really appreciate how San Francisco has been able to highlight many of our experts in the media.
In the news
Your story could be next
Tell us what you want to be known for. We’ll talk through your goals and agree on the scope and pricing.